Effective Internet Marketing Solutions
to Accelerate Your Business Growth

Effective Internet
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Recommended Marketing Resources

 

[Web Site Resources]

Web Site Hosting
Third Sphere has a great package for beginners or veterans. Their support is actually accessible. Trust us, that means a heck of a lot.
 

Domain Registration
We really like 'GoDaddy' - they have an easy to use interface that lets you manage all your accounts and quickly and easily change servers. Plus, you can set-up mirrors, forwards, control emails, etc. all for a very low price.
 

Autoresponders
The best value for reliability and features is WebContactPro in our book. You can do 'broadcasts' to unlimited numbers of subscribers to your list. Plus, there is a great tracking system (among other terrific features) that makes this our #1 pick.
 

Web Design
Nick Smith is a low-cost solution and he understands direct response marketing. That makes him a top pick.
 

Do-It-Yourself Web Building
Mini Site Creator is the absolute best tutorial if you want to put up your own mini-sites or affiliate sites. This CD tutorial resources gives you all the nuts and bolts instruction everybody else glosses over.
 

Merchant Account
98% of our orders come through people paying by credit cards. Unless you can accept credit cards you'll lose a ton of business. We've been using Paypal for a few years now and although some people do not consider them a true Merchant Account, they are rock solid, pay ontime and charge reasonable fees, without tying up lots of your money in reserves.
 

Tell a Friend Software
Prospects who have been referred to your site by someone they trust will buy faster, buy more, and are generally better customers. This "TAFPro" software allows you to do far more than the standard tell-a-friend script, including online referral contests.
 

Affiliate Software
Our affiliate program is absolutely, positively one of the most important elements of our success. Once you have a site that sells - it's time to create a winning affiliate program. The software we recommend is Synergyx. If you want to use a Third Party affiliate program, we recommend Clickbank.
 

Shopping Cart Software
There are really 2 ways to go. We've pieced different products together because of certain features we like in each. Or you can get an all-in-one solution that was built by marketers for marketers. We've been impressed with the evolution of this software over the last few years and the dependability (which used to be an issue) is very good now. If you're looking for a simple way to put everything you need in one simple package this it - plus you get a 30-day test drive for only a couple bucks.
 

Tracking
Unless you're tracking your visitors you're simply flying blind. You need to be able to know how many unique visitors you get to your site so you can do your numbers. An easy (and inexpensive) solution for tracking web site visitors is here:
 

[Marketing and Promotion Resources]
 

General Web Marketing
This is the first book we ever consulted about online marketing. It's been recently revised and it's awesome! You can't find a better value for the money.
 

Copywriting
Great copywriting is critical to your success! Either you learn how to do it yourself your hire someone that knows how

Do-It-Yourself Resources:
Ultimate 'At-home' Internet Copywriting Workshop

Instant Sales Letters

Push Button Letters

Search Engine Promotion
Here's a simple and easy-to-follow resource for getting to the top of the search engines.

Also, you should consider Pay-per-click Search Engines because you can drive traffic immediately to your site without messing around with any submission guidelines or rules that keep changing
 

Email Marketing
Here is an incredible swipe file to study before sending out any emails.
 

Ezine Advertising
Advertising in ezines is a great way to immediately drive traffic to your site for cheap. Directory of Ezines is our top pick.
 

Ebook Marketing
Using either free or paid ebooks to create a viral traffic explosion is one of our favorite ways to market online.

We create all of our ebooks in Adobe PDF format. This is a cross-platform (between Windows and MAC) piece of software. You'll need the full version of Adobe Acrobat which is available from any online software retailer. Or you can go to: www.adobe.com/acrobat and have 5 files distilled into PDF for free.

For ebook cover designs we have used this gentleman in New Zealand. He is awesome!

To find out how to create an ebook in 7 days or less you need this product: Write and publish your own eBook in as little as 7 days

Surveys
Instead of guessing what your customers want to buy - why not ask them? This powerful software makes it easy.
 

[Miscellaneous Resources]
 

Elance
One of our absolute favorite resources for finding people to do work of (almost any kind) is at Elance. It's a place where you can post a job and people will actually bid to win your work (a.k.a. outsourcing). It's great. We've had ebooks written, graphic work done, CD-ROM's created and lots more…
 

AdToons - Have a customized cartoon made for you that can be used to help increase your opt-in signups. Vince Palko creates funny and engaging cartoons for Internet entrepreneurs that stick in the minds of consumers for a long time.